Gauda
Nishachar is a collection based on Indian Rakshasas and Asuras. Every product is associated with a different Rakshasa and tells a different story.
Design Brief
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To design Decor and Lifestyle products inspired by Indian Asuras and Rakshasas.
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Products to be placed in Living space/ bedroom.
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The collection should span across Karu Gifting and Karu Exclusive
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The function of each product should be related to the raksha’s tale.
Client Profile
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Age - 20 years and above
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Location – Urban Indian Cities
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Gender - M/F/O
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Income Group - Upper Middle
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Interests - Indian Mythology.
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Product Price Range -INR 2,000 to INR 10,000
Inspiration Board
Conceptualization and form Development
Prototyping and Manufacturing
Final Products
Lanka Dahan
Tea-light Holder
This Tea-light Holder takes inspiration from lord hanuman's great victory over the city of Lanka.
BHASMASUR
Incense Cone Holder
This incense cone holder represents the gruesome fall of Bhasmasur.
RAHU
Cork Opener
This Corkscrew opener tells the story of Rahu's death.
RAHU - CHANDRA
Mirror
This mirror represents the epic fight between Rahu and Chandra.
KUBER
Piggy Bank
Piggy bank in the shape of Only Demon who became treasurer of Gods.
